Marine Corps Veterans Unite to Revolutionize the Healthy Energy Drink Market

Buck Holly, CEO of C&H Precision, has taken a controlling stake in RuckPack, a brand focused on healthy energy drinks and supplements. The move comes as both companies aim to expand their offerings with cleaner, evidence-based products. Holly and Rob Dyer, RuckPack's founder, share a background in the Marine Corps and a commitment to wellness.

Holly and Dyer plan to grow RuckPack's product range, introducing new functional energy drinks and supplements. Their focus is on sustainable energy without the crashes or harmful effects often linked to traditional options. Dyer, who will stay on as managing partner, praised the partnership, calling their visions closely aligned.

Both men served in the Marine Corps, and their shared values shape the company's direction. They want to challenge the energy drink market by offering alternatives free from excess sugar and artificial stimulants. Holly's leadership will push RuckPack toward products that support both physical energy and cognitive function.

C&H Precision, Holly's family-owned business, serves the shooting community from its base in Richmond Hill, Georgia. The company recently began construction on a 50,000-square-foot facility, with plans to move all operations there by early 2025. This expansion reflects its broader growth strategy, now extending into the health and wellness sector.

The acquisition positions RuckPack to develop more products under Holly's guidance. With Dyer remaining involved, the company will continue targeting consumers seeking healthier energy solutions. The partnership marks a step toward reshaping an industry often criticised for unhealthy ingredients.